WWD - Prune Goldschmidt Spring 2023

This season, Bordeaux-based designer Prune Goldschmidt turned to the sunnier climes of Morocco as one of the key influences for her collection. Classic dresses come in bright yellow and terra cotta, tassels appear as cheeky accents on blouses, a nod to browsing the medinas there. A pant and shirt set is on offer in a dusty sand, with slight nips at the ankle to create loose volume.

A sleeveless version of what has become her signature high ruffled collar is translated into a sharp-shouldered shirtdress and a neutral trench. Some items have a school girl bent with flounce or pouf touches, while a masculine tuxedo is available — ensuring that Goldschmidt covers all the bases.

Goldschmidt reveals that she comes from a family that used to own textile mills in the north of France, which sheds light on why she obsesses more over fabric and fit than creating anything rebellious. In the end that’s the strength of the brand, which offers quiet consistency and wearable pieces.

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Written by Prune Goldschmidt

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