"The luxurious ready-to-wear label created in Bordeaux in 2019, Maison Prune Goldschmidt is opening its first Parisian boutique. The 80m2 design space signed by the Bohinc Studio label is as attractive as the collection. The designer, who worked for Sonia and Nathalie Rykiel, and who became known for her monumental couture jewelry, is now moving towards fashion. She twists the aristocratic-looking wardrobe with a touch of bucolic and fun dandyism and dresses women in intrepid goddesses: shirts with Medici collars, pleated skirts, sophisticated tuxedos... The boldly chic silhouettes combine noble fabrics, pure lines, clean oversized cuts. Building on its success from Dubai to Tokyo, Prune Goldschmidt breathes new life into the style perfect for welcoming autumn in majesty."
